A 2GIS company listing: a checklist for Tashkent

In Uzbekistan 2GIS occupies the niche that Google Maps fills elsewhere: people use it to find organisations, not only for directions. For a local business it's a separate channel worth setting up alongside the search engines' maps.

What matters to fill in

• Name and category — 2GIS is fairly strict about the category matching the actual line of business.

• Address with floor and a landmark — particularly important in Tashkent, where many offices sit in business centres with no visible signage.

• Every way of getting in touch: phone, Telegram, website.

• Opening hours, including a lunch break if you have one.

• Service descriptions in plain language.

• Photographs of the entrance — that's how clients physically find you.

How 2GIS differs

It works offline, which for mobile users means regular visits with no connection. Data is updated through moderation and its own information collectors — if details are out of date, someone other than the owner can correct them, so the listing is worth checking periodically.

Consistency of data

Name, address and phone must match the site, Google and Yandex right down to the number's formatting. Different formats of the same number are read as different data — one of those small things that stops a business being consolidated into a single entity.

What to do now if the business isn't registered yet

A full listing requires organisation verification. Until that exists, it's worth at least checking whether someone has already created a listing with outdated details — they do exist, and correcting one matters more than creating a new one.

If you need business details brought into line across the site and every directory, we can help build the register of platforms and the update process.